How I designed Zufolo Design’s admin dashboard to streamline inventory management and improve operational efficiency, resulting in 30% faster order processing.
TL;DR
Problem
Warehouse managers faced delays in order tracking, and sales teams lacked real-time inventory data, leading to inefficiencies.
What I did
I led the redesign the admin dashboard with real-time inventory tracking, streamlined workflows, and actionable analytics..
Order Processing time
30% ▲
Reduction in Stockouts
25% ▼
Sales post implementation
20% ▲
Project Overview:
As Zufolo scaled, their outdated inventory and order management system struggled to keep up. Delays in tracking orders and lack of real-time data hindered sales and warehouse teams from performing efficiently.
Key Task:
As the Associate Head Product Designer, I led the admin dashboard redesign, implemented real-time inventory tracking, streamlined order workflows, and introduced customizable analytics—empowering teams with actionable data for faster, more informed decisions.
2020
12 weeks
Product Designer
2 Product Designers
Year:
Duration:
Role:
Team:
Design Toolkit:
Design & Prototyping: Figma, Sketch
Collaboration: Jira, Confluence
User Testing: Maze, Optimal Workshop
Development Handoff: Zeplin
Context
As Zufolo grew, and launched its app, the limitations of the existing system became clear, with warehouse managers and sales teams facing delays in tracking orders and accessing inventory data.
The platform was cluttered and lacked real-time functionality, causing inefficiencies across operations.
Key Insights - Desk Research
Analyzing competing enterprise retail management platforms and reviewing industry reports on retail technology trends:
80% of successful platforms offered seamless omnichannel integration
3 out of 5 competing platforms offered automated compliance features for various retail regulations.
85% of emerging retail tech trends focused on cloud-based systems for improved scalability and remote access.
Key Insights - Primary Research
Interviews with warehouse managers, sales teams, and retail managers + warehouse observational research
80% of warehouse managers feel frustrated with delays in order tracking.
65% of sales teams struggle to access real-time inventory data.
75% of admins found the existing dashboard cluttered.
User Journey of a retail manager at Zufolo
The journey map reveals key pain points in login delays, cluttered dashboards, inefficient order management, and poor real-time data access.
Problem Statement
How might we create a dashboard for Zufolo that simplifies inventory and order management while meeting the needs of all users?
Low-Fi mockups and early testing
(with warehouse managers and sales teams)
Testing involved three rounds of iterations, where we validated navigation flow, order status tags, and overall dashboard clarity, ensuring the design was user-centric from the start.
Style Guide
Crafted with Zufolo’s branding, this UI kit offers a seamless, cohesive experience across platforms. Nunito Sans enhances readability, ensuring clarity in data-heavy views, while the vibrant color palette intuitively highlights key actions and status updates.
Design Solutions
(Hover on images for Dark Mode) The dual light and dark mode design enhances accessibility for diverse work environments, ensuring the dashboard remains clear and usable in both bright and low-light settings. This flexibility addresses long-use enterprise systems and user preferences.
Admin Dashboard
2. Order Lists and Inventory Management
3. Invoice Generation
4. Internal Communication and Task Management
Impact
30% Faster Order Processing
18 min/order → 12 min/order
Previously, manual workflows delayed order processing, automation and streamlined processes sped up the overall workflow.
20% Increase in Sales
Flat growth → 20% increase
Lack of actionable insights kept sales stagnant. The introduction of real-time data analytics drove increase in sales, improving strategy and performance.
25% Reduction in Stockouts
30% incidence rate → 5% incidence rate
Stockouts were frequent due to ineffective tracking, causing items to be unavailable. Predictive reordering brought the stockout rate down.
95% User Satisfaction
60% → 95% satisfaction
Administrative staff and warehouse managers satisfaction was initially dropping due to the cluttered interface and poor mobile functionality. Post-implementation surveys showed a significant rise.
Testimonials
"Vidhi's ability to transform complex workflows into a seamless user experience has been pivotal for Zufolo. Her user-centered approach and intuitive design thinking led to a customizable, real-time dashboard that has revolutionized how we manage inventory and orders, significantly improving our team's efficiency and overall satisfaction."
— Disha, CEO & Founder, Zufolo Designs
"Vidhi's design for the inventory dashboard has completely transformed our day-to-day operations. We used to struggle with delayed order tracking, but her solution has streamlined our workflows, reducing the time spent on each order. The predictive reordering and real-time stock updates have made managing our warehouse so much more efficient."
— Anay Kumar, Warehouse Manager, Zufolo Designs
Reflections
Personal Learnings
Effective Collaboration: Working closely with cross-functional teams (product designers, developers) enhanced my ability to translate user needs into actionable design solutions.
User-Centered Approach: Conducting extensive user research helped me prioritize real-time data access and dashboard customization as core features.
Iterative Design Process: Usability testing and continuous feedback loops proved essential for refining and improving the user interface.
Data-Driven Decision Making: Leveraging analytics and AI for predictive reordering and workflow optimization deepened my understanding of integrating smart tools into user experiences.
Constraints & Difficulties:
Limited Budget: Balanced design innovation with cost-effective solutions, ensuring we met core user needs without exceeding development resources.
Technical Hurdles: Front-end development delays, particularly in integrating real-time data, necessitated continuous collaboration with engineering to maintain project timelines.
User Adoption: Non-tech-savvy warehouse users initially found the new dashboard challenging, necessitating targeted training and tailored onboarding sessions.
Next Steps:
Feature Expansion: Focus on mobile optimization and AI-driven demand forecasting to enhance scalability as the business grows.
Improved User Training: Enhance onboarding processes to support smoother adoption among non-tech-savvy users.
Performance Monitoring: Set up automated analytics to continuously track user interaction, identifying potential areas for optimization and improvement.
Integration with External Systems: Investigate potential integrations with other platforms, such as CRM or logistics software, to further streamline operations and provide a holistic business solution.