Hi, I’m Vidhi.
User Experience Designer building growth-critical systems.
Focused on onboarding, subscriptions, and transaction platforms at scale.
Selected Work
Mobile · AI Workflow Design · Activation
Launching Q3-2027
Fogbender Software x Anothr Lap
AXIS
Improved race decision confidence by 78% through explainable AI recommendations.
Mobile · AI UX · Content Discovery
Shipped Q1-2026
Fogbender Software x Anothr Lap
UGC Discovery
AI-driven UGC discovery helping athletes find the most relevant races faster.
Web · Marketplace UX · Payments
Shipped Q3-2025
Marketeq Digital
Marketplace Payouts
Built payout workflows and financial visibility for a marketplace serving 84K sellers.
Analog · Accessibility · Interaction Design
Shipped Q3-2024
Enso Village
Accessibility-first Navigation
Improved wayfinding and independence for 1,200+ residents through intuitive, ADA-compliant UX.