Hi, I’m Vidhi.

I'm a UX Designer with 4+ years building scalable, accessible systems for B2B and B2C products, across web and mobile.

Systems Shipped for

Scroll to explore featured case studies ↓

Web · Marketplace UX · Transparency Systems

Increased Project Completion for 22K+ Freelancers

Client transparency system for a talent marketplace, helping freelancers quickly assess reliability and choose better projects.

Project completion rate

Freelancer confidence

Drop in abandoned bids

34%

58%

30%

Web · Dashboard UX · Financial Trust

Enabled 84K+ Freelancers to Withdraw with Confidence

Designed earnings and withdrawal flows to boost transparency, reduce drop-off, and increase financial confidence.

Users Impacted

Monthly payouts processed

Successful withdrawals completed

84,000+

$5.2M+

+40%

iOS · Android · Web · Modular Cross platform

Doubled Completion Rates for 1,400+ Race Reviews

A modular, review-first experience for endurance athletes, streamlining how race insights are captured, shared, and explored across sports like running, triathlon, cycling, and OCR.

Races Logged

Verified Reviews

Avg. Completion Rate for Review Flow

1,200+

1,400+

+65%

iOS · Android · Wallet Flows · DeFi UX

Improved Liquidity Engagement for 52K+ DeFi Users

DeFi interface simplifying processes, boosting liquidity, staking engagement, and reducing drop-offs.

Long-term participation

Users adding liquidity pools

Reduction in user abandonment

65%

50%

35%

Web · Internal Tools · Inventory Systems

Boosted Operations Efficiency for 6K+ SMB Transactions

Inventory system for a SMB, streamlining operations with real-time data and predictive stock management.

Order Processing Speed

Sales post implementation

Reduction in Stockouts

30%

20%

25%

iOS · Android · Accessibility-First Design

Improved Resident Navigation for 1,200+ Seniors

An ADA-compliant wayfinding solution for a senior living community, prioritizing UX.

Resident engagement

Navigational satisfaction

Isolation/stress reduction

20%

15%

10%